Step #4: Tools To Create Money Machine

Here is a step-by-step action plan for setting up shop, and getting ready to build laser-targeted mailing lists:

Step 1) Choose a domain name

If you aren't sure what niche you are initially planning to target, this can be a difficult step, because one of the most important aspects of choosing a domain name is making sure that it fits well with your target market, such as incorporating primary keywords, and being as memorable as possible. 

Here then are some tips for choosing a domain name:

Choose a .com name. There are plenty of domain name extensions you can purchase, including popular ones like .net and org. 

However, stick with .com. That’s because most people associate domain names with .com names, so they’re likely to remember.

Select something easy to say (and remember). Imagine if you had to say your domain name out loud, such as on the phone with a friend or during an interview. Is it easy to say… and thus easy to remember?

Here’s a hint: If you have to explain a domain name as you say it, then it’s probably not very memorable.

Example: A domain name like “WeightLossSecrets.com” is easy to say and easy to remember. But now consider trying to say this: “W8LossSecrets.com” You’d have to say “W, 8 as in the number 8, loss secrets dot com.” You can bet people will have a hard time remembering it.

Make sure the name is related to the niche. You want your site visitors to take one look at your domain name and have a pretty good idea of what your site is about.

Example: So, a name like “FiveSecrets.com” is NOT a very good name, because it doesn’t tell visitors who the site is about. Here’s a better alternative: “FiveGolfingSecrets.com.”

Example: My favourite, if you want to brand yourself then choose a domain name like "YourName.com" or "WorkWithYourName.com". This will build branding and show you as an authority 🙂

Buy it when you find it. Some domain registrars make their searches public, meaning that others can see what you’re searching for.

So if you find a name and don’t buy it immediately, you may very well find that it’s gone when you go back later to buy it. As such, be sure to buy it as soon as you think of it and/or find it.

There are many different domain registrars available to choose from.

Here's The Domain Registrar We Highly Recommend...

Step 2) Set Up Hosting

When it comes to choosing a hosting provider, you need to make sure that you go with a service that allows for flexibility and fast upgrades. You can start out with a smaller package, and as your marketing expands, you can upgrade your account to a larger package. 

With your hosting provider, make sure that they offer the ability to use sub domains, so that you can create multiple interior pages for every squeeze page you create.

Here's The Web Host We Highly Recommend...

Step 3) Autoresponder Provider

While there are many email marketers hosting autoresponder software on their own hosting accounts, from personal experience, I don't recommend doing this for a few reasons. 

First, with certain hosting providers you may be limited by the number of emails you can send out in any given day, and secondly, you might find your delivery rates lower than if you host with a professional autoresponder service like Aweber.

Aweber offers high-quality email marketing solutions and capabilities. You have the option to set up time or action-based messages according to the criteria you choose.

You can send out an unlimited number of autoresponder messages every day. The clean interface makes it easy to navigate, giving you quick information about your statistics. 

The simple drag-and-drop feature lets you rearrange the order of your autoresponder. With one click, you can duplicate a message.

Your autoresponder service is very important to your email marketing plan. Don’t pick a service based on price alone. Make sure the service you choose has the features you need or may want soon. 

Sites like these are in the email marketing business, and their packages contain everything you need to orchestrate a well-structured email campaign. They are responsible for ensuring top delivery of your broadcasts.

Once you have these three elements, a domain name, a hosting account and an autoresponder service, you are ready to plan out your email marketing strategy, and it all begins with creating high-converting squeeze pages that showcase your opt-in form and enabling your website visitors to become active subscribers of your list.

Leave your excuses behind, and you will begin to attract wealth."

Joe Vitale