Here are 2 great free traffic strategies that work like gangbusters:
1. Facebook Group Marketing
For many years, many marketers have made forum marketing their leading source of traffic and now it has evolved to Facebook Group Marketing
FB groups are used to quickly connect you to your target audience so that you can find out what they want and then give it to them.
You can use FB marketing as a fantastic way to quickly build your market credibility, especially if your business has just taken off.
Also, it’s an excellent way of getting in touch with the movers and shakers in the same niche as you are while you research, evaluate and identify your entry points, such as the kind of products that will likely sell, what people are looking for and ready to buy and so on.
So how do you use active FB groups to drive traffic to your website in your niche market?
Well, first you sign up for the most active FB groups in your niche and provide high-quality posts, useful resources and tools to other group members.
If you do this correctly, you will quickly develop a positive presence inside the FB group, and your audience will start turning to you as an expert or authority in your niche.
Before you join FB groups optimise your FB profile, add your website, a short bio, nice FB profile picture and a cover photo with a call to action that links directly back to your site.
Once you make any post or comment, people will come to check your FB profile to know more about you.
Don’t link your FB profile directly to your sales page; it should go either to your squeeze page (ideally) or your blog.
You can get a lot of high-quality, targeted traffic from FB Group, and the best part is you can get started right now.
2. Press Release Marketing
Here are the crucial elements you should include in your release:
- Your release Date and Time: On top of all your news releases, you should put the date and time either indicating when the document will be made available to the public, or simply write “for Immediate Release” if you want to make it ready for immediate distribution.
- The headline: Create the summary of your message or storyline in a few words. The aim of this is to instantly capture the attention of your clients and potential customers.
- The subhead: This can be used to give further details on the headline and allow the readers to collect more information about your branding message.
- The dateline: Add the day of release and place of origin of your document (city and state). You can simply add your website address or even include your company’s address.
- The introduction: In the first paragraph at the beginning of the press release that should explain the basic elements of the press release such as how, where, who, when, why and what.
- The body: Use this to expand the introduction and dive into your story. Support your assertions with statistics, details and trend information to help you pass your message across.
- The biography of company: Write the background of yourself and/or your company and the services it offers.
- The closing marks: Make use of the symbols ### or -30- to formally signify the end of your press release.
- Your contact information: You should include your contact information, website URL and any other details people can use to contact you
And there you have it. If you follow all these steps, and take a bit of action each day, your traffic problems will be a thing of the past.
You can repeat this entire process over and over again.
Traffic is the lifeblood of any online business, and in order for you to succeed on the internet, you need to know how to drive targeted traffic and convert that traffic into leads.
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